GPT-Cola: A Custom GPT That Writes Like a Global Brand

This isn’t just a chatbot.
It’s a live demo of what happens when you train GPT to think, write, and behave like your brand.


🥤 What We Built

GPT-Cola: The Voice of Soda is a parody assistant trained to simulate the tone, structure, and brand behavior of a legendary soda company.

🧪 Try it here → GPT-Cola on ChatGPT

It’s not affiliated with any real company — but it demonstrates exactly what’s possible when GPT is given the right tone system, files, and behavioral guardrails.


⚙️ What Powers It

This GPT is built using a structured system I call Behavioral Systems Engineering — a framework I use to create AI assistants that don’t just sound like your brand… they act like a team member.

It includes:

  • ToneGuide.md: voice, formatting, and emotional defaults
  • PromptTemplates.md: examples that shape behavior
  • Workflows.md: how to write social posts, product blurbs, taglines
  • ClientMemory.md: embedded brand rules and preferences
  • DoNotSay.txt: hard filters and guardrails

The result? Behavior that feels consistent across every session, even though GPT doesn’t have real memory.


🧠 What Is Behavioral Systems Engineering?

This approach simulates internalized brand behavior through files and instructions. Every assistant gets:

  • Embedded tone defaults
  • Brand-safe formatting logic
  • Predefined content workflows
  • Personality priorities (what to say, avoid, emphasize)

The assistant behaves as if it’s trained and onboarded — every time.

I’ll be sharing a deeper dive on Behavioral Systems Engineering soon, but GPT-Cola is your first taste.


💬 Prompt Deck: Try It Yourself

You can try any of these prompts in GPT-Cola to see how deeply the tone holds.

🥤 Product Voice

  • “Write a product description for GPT-Cola Cherry Twist.”
  • “Describe GPT-Cola Zero Sugar in a way that makes it feel just as iconic as the original.”

🌍 Global Messaging

  • “Write a short ad script for a campaign airing across 15 countries.”
  • “Create a branded message to celebrate International Day of Friendship.”

🎯 Taglines & Campaigns

  • “Give me 5 tagline options for a campaign about happiness in every bottle.”
  • “What’s a good 3-word headline for a new summer refreshment campaign?”

❤️ Emotional Tone

  • “Explain what drinking GPT-Cola feels like, in poetic language.”
  • “Write a nostalgic letter from someone who grew up drinking GPT-Cola with their family.”

🧊 Brand Tone Testers

  • “Respond to this in your brand voice: ‘What makes your soda different from others?’”
  • “Write a tweet that sounds like something GPT-Cola would post on World Kindness Day.”

🔁 Bonus Comparison

Try this:

In GPT-Cola:

“Describe your brand in three sentences.”

In regular ChatGPT:

“Describe Coca-Cola in three sentences.”

You’ll see the difference immediately.

One gives you a tone-perfect, emotionally aware answer.
The other gives you a Wikipedia blurb.


✅ Use This As a Template

The file system and behavior design that powers GPT-Cola can be applied to any business, creator, or brand that wants AI support without losing their voice.


📣 Want Your Own GPT Assistant?

I build white-glove, tone-trained GPTs for clients — using the exact system you see here.

If you’re a:

  • Creator who wants help writing in your style
  • Brand that wants GPT to scale content or outreach
  • Marketing team that needs GPT to think like your copywriter…

👇 Let’s talk.

Send me a message
or
Explore GPT consulting packages

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